La Jolla – California’s Secret Coastal Jewel

Client: Lux Pads
Destination: La Jolla
Audience: Sophisticated, discriminating traveler


“La Jolla”

California’s Secret Coastal Jewel

The Perfect Weekend Getaway includes Endless Views, Sun, Surf, Beach, Dining, and Sights

Clark, Greta and Groucho. Besides being the A-list celebs of their day, these 1930s Hollywood luminaries had something else in common: a regular need to escape to the “secret coastal jewel” of La Jolla, CA where they could leave the spotlight of stardom behind while still feeling properly spoiled.

Today, in this well-heeled hamlet by the sea once called Woholle (“hole in the mountains”) by Native Americans centuries ago, you’ll still find celebs, but they’re largely invisible. And that’s just the way this exclusive, tight-knit seaside community that values pedigree almost as much as “pull outs” would want it.

Nowhere else does sun, surf and sea lions, along with first-rate shopping and dining—all set against a spectacular backdrop of reddish-brown grottos and multi-million dollar homes enveloped by cerulean-blue waters—so seamlessly merge. La Jolla is so moneyed that even their thrift stores carry Gucci and Spade on a regular basis—castoffs from locals who no doubt acquired their designer duds from any one of a number of “must-visit” boutique shops lining the lanes of the effortlessly charming La Jolla Village, aka “The Rodeo Drive of San Diego.”

For foodies, La Jolla is a gastronomical gem. George’s at the Cove, one of the city’s many 4- and 5-star restaurants, is famous for a lot of dishes, not the least of which is its uniquely California “Wild Salad.” No rabbit food on this plate—rather, you’ll dig into a ring of fennel, nasturtiums sorrel, puréed nettles and pine nuts with a quenelle of sorbet made from beach plums, all locally foraged and so artfully presented you’ll think you’re looking at an exhibit at the nearby La Jolla branch of the Museum of Contemporary Art San Diego (MCASD).

No matter where you go in La Jolla, you can’t escape the ocean. (Who’d want to?) It’s no different at this architecturally mesmerizing building that enjoys an exquisite oceanfront location and a minimalist/pop art collection of more than 4,000 post-1950 mid-century works. Warhol would approve.

But it’s not all about food and Fendi—or even art appreciation—in La Jolla. Besides world-class shopping and dining, La Jolla is also an outdoor enthusiast’s paradise. Whether you wax rhapsodic over the words “Surf’s Up” or are looking to mount a kayak at La Jolla Shores Beach—and/or are craving to experience any of the other 4 “s’s” of the sea: snorkeling, swimming, sailing or scuba diving—it’s all at your fingertips in La Jolla. Not a water baby? Not to worry. Under the expert tutelage of numerous local water sport outfitters and instructors, you’ll be gliding effortlessly along the deep blue sea in no time, enjoying all the marine life that the area is famous for (and works tirelessly to protect).

For landlubbers, or when you just want to enjoy the ocean breeze without having to get wet, then pack your golf clubs in the car and head on down Interstate 5 where you’ll soon come out swinging at one of the country’s top courses—bar none. Torrey Pines Golf Course, just south of the expansive Torrey Pines State Natural Reserve, has two famous 18-hole courses, North and South, the latter of which hosted the 2008 U.S. Open, won by Tiger Woods.

After a full day of fun-in-the-sun and/or shop-til-you-drop indulgences, topped off by 5-star dining, you’ll finally be ready to relax in your own private manse by the sea. For one-of-a-kind seaside luxury vacation rentals, La Jolla, as well as nearby and equally culture-rich San Diego, offers crème de la crème hotel alternatives that would have made even Gable and Groucho envious. The whole package—luxury living, unlimited recreation against a spectacular landscape, as well as world-class dining and shopping—is truly an “all this and heaven too” experience that you simply won’t find any place else this side of the Pacific.



Other travel, and travel-related samples:

Umbria: The Green Heart of Italy
Like Rolling Stones
Semblance of the Serengeti
Taking on Taos
La Jolla: California’s Secret Jewel
Trade as One: In the Heart of Zululand, Women Use Wire to Connect in a Wireless World
The Elegant Cowgirl (and other travel-related outdoor product reviews)
My Brazil

Weekend Getaways (Easy Escapes): Southern Safari, Moose Mainea (L.L. Bean)
Family Focus:  Destinations, Product Reviews, etc:

If Wishes Were Horses and Fiddlin’ Fun for the Old and Young,
Cheap Camping Over the Rainbow, No Habla Espanol and Pass the Buck to Your Kids


About seekandfind

I'm a strategic storyteller/copywriter who is divinely wired to be idea-driven, strategic minded & cause motivated.

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