Tag Archives: catalog copywriter

Catalog/Advertorial Outdoor Product Reviews-(with added Benefit-Driven Headers)

 Ten Top Outdoor Product Reviews (some with added benefit-driven headers)  Style of copy (whether catalog or catalog-style copy) falls largely into these catalog copy writing categories:  “You-You-You”; “Quietly Upscale Descriptive” “Jes Folks”  “Narrative” “Image all the Way” and/or “Snob Appeal.” * The following advertorial product reviews (close cousin to catalog copy) were originally published in […]

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Slideshow of Catalog Copy

SAMPLE:  Slideshow of catalog copy It’s by no means complete, but it’s a a quick and easy way to see a lot of my catalog copy/product descriptions in one place … without having to click through a series of posts.

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Catalog-Web Content: E-Bay Product Copy – Fun, descriptive copy that sells!

Following are my own eBay product descriptions – written for what was then my own eBay store featuring women’s clothing/home decor from the following stores/designers: Anthropologie      Free People      Ralph Lauren  &    Vintage Clothing A word about the catalog-style copy you see on this page. Since this was my own copy–generated for what was then my […]

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Catalog: Women’s Clothing/Shoes – Territory Ahead

Following includes Text-Only Version of Women’s Clothing Catalog Copy written for: Territory Ahead The style of catalog copy writing in this section fits one or more of the following types: ⌘  Quietly upscale descriptive  ⌘  Narrative   ⌘   Snob Appeal  ⌘  Image All the Way  ⌘   You, You, You  ⌘  Jes’ Folks     For […]

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Catalog: Women’s Clothing/Home Decor: Coldwater Creek

Following includes Text-Only Version of Women’s Clothing Catalog Copy written for: Coldwater Creek The style of catalog copy writing in this section fits one or more of the following types: ⌘  Quietly upscale descriptive  ⌘  Narrative   ⌘   Snob Appeal  ⌘  Image All the Way  ⌘   You, You, You  ⌘  Jes’ Folks COLDWATER CREEK – […]

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Catalog Ads – Book Divison of TL Enterprises & Outreach Products

RV Books – Promotional Ad  Client:  TL Publications – Adams Communications Related Sample:   “10- Minute Tech Book Jacket Copy  (Category: Direct-Mail) Outreach – Sermon Series Mailer Promotional for Catalog – “Grace Anatomy” (I concepted, designed & wrote this card as well.) For catalog copy samples ranging from Women’s Fashion to Consumer Electronics to Toys & […]

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