Tag Archives: portfolio

Amex Express Travel Planner – Bermuda

“As always, thanks for doing such a great job with these travel planners…you are a consummate storyteller, We love your work!–-Bob Bates, Creative Director, Bates & Lee  – PRODUCT: Direct Response Travel Planner (Long-Body copy) on Bermuda.  CLIENT: American Express Travel

Continue reading
Zulu artisan displaying her creation

A Thing of Beauty: Trade as One: Feature Story (Pro Bono)

“ This story is fantastic! Thanks so much for the obvious hard work and thought you put into this. This will be a huge asset on our site and any time we are telling the AITA story. – Kevin Madsen, VP, Sales & Marketing A Thing of Beauty In the Heart of Zululand, Women Use […]

Continue reading

The Elegant Cowgirl – Product Review/Catalog

“I’d like to see the country the way it was, ” says the cowgirl. We pretty much agree. Like the way we used to talk to friends and family back home; a time without the ubiquitous email where frenzied and choppy sentences now express what we used to say with more thoughts behind our words. […]

Continue reading

The Senator & The Soda Pop – A Primer on Statistics

Statistics.  Even the sound of that word sounds … well, frankly booooring to us right-brain types who, when we hear the phrase “number crunching”  gleefully envision our high-school math teacher as a cockroach, and our foot the “number crunching” machine. If the truth be known, statistics can be quite fascinating. I know because I was […]

Continue reading

Percept: Link2Lead – Quick Insights – “Singles Get Hitched to Suburbs”

Sample: Quick Insights: “Singles Get Hitched to Suburbs” – Just one in a series of demographic briefs written for pastors and other church leaders Client: Percept Demographics (Link2Lead)  Read all QuickInsights (I wrote most, but not all, of these) To read engaging feature stories/testimonials based on in-depth interview with Percept’s clients (pastors and other church […]

Continue reading

Blog: Hope for the Heroes – “Left Behind” & Katie’s Military Wife Survival Guide

Copy: Blog story, “Left Behind” and Katie’s Military Wife Survival Guide: 7 Things You Simply Must Do to Keep Your Soldier–and Yourself–Happy. Client: Hope for the Heroes Ministry    Blog:  http://www.hopefortheheroes.blogspot.com/) HOPE FOR HEROES  – BLOG Purpose:  To educate, inform, entertain and provide encouragement to military men and women suffering from PTSD  as well as their […]

Continue reading

BTTB Fundraising Appeal Package: “Life in Color”

Product: Oct’ 10 Appeal Letter – Dr. Rodkey’s Story and BTTB Calendar “Pitch”    Title: Life in Color Client:  CBE/BTTB Theme: Just like you, this scripture-based, inspirational calendar is a work of art Life in Color – Reply Device : Imagine a World without Color.  Yawn. Now that Would Be Boring. This is the real sell […]

Continue reading